Your traffic reporters will have the competitive edge by providing the most instantaneous and complete traffic information while increasing listener loyalty. At a glance, your reporters will quickly identify traffic congestion, calculate accurate travel times and provide alternate route planning to their audience. Traffic is monitored continuously, 24 hours a day, 7 days a week throughout the year.     Use our simple interface to add comprehensive, LIVE traffic information to your application or portal and immediately see the benefits of an improved end-user experience. Speeds are measured every second at edge and link levels on all roadways covered by mobile phone networks. The resulting traffic Information is delivered in speed and travel time formats presented as color-coded map tile overlays, traffic message channel (TMC) codes, or both.     With ioTraffic, mobile users can experience the power of mobile traffic based navigation and route planning. The instant route information helps our environment by reducing vehicle emissions and improving air quality.